In order to run a successful company there, such solution like GOST certificate is recommended. Thanks to it we have an interesting possibility to attract foreign buyers to our goods rapider. It is so, because Russian users are considered to be in most cases loyal and accustomed to local commodities. That’s the reason why, if a foreign product has not been awarded with GOST R, it is significantly less likely to achieve as good results regards sales records as those, which are offered by local producers. This implies that in the planning process of the expansion of our enterprise we should remember that obtaining Russian GOST ought to be analyzed as one of the most popular goals (link to www). Owing to this kind attitude we can find it significantly easier to take advantage of Russian market, which is believed to be presumably the most attractive place to expand for current corporations.
That’s the reason why, if we would like to develop a professional strategy for the future of our company, we have to keep in mind that Russia can be a pretty interesting direction. It is so, because this country hasn’t been explored yet concerning the business sphere. Although the risk in terms of investing in this country is thought to be very big, we should not forget that the rate of profits can significantly exceed our demands